1. Reach Out to Local Tour Operators and Travel Agents: Collaborate with local tour operators and travel agents who can promote your business to their customers. Offer them a commission or discount when they book cave tours through you. This will help increase your exposure, reach potential new customers, and boost bookings.
2. Promote Your Business Online: Develop an online presence for your business by launching a website and creating social media accounts. Use these platforms to share information about cave tours, post reviews, photos and videos from the tours, and interact with potential customers.
3. Run Special Offers and Discounts: Offer discounts or freebies like discounted tickets, free souvenirs, and gift cards to customers who book multiple cave tours. This will help attract more visitors and boost sales.
4. Develop an Email List: Create a list of email subscribers by collecting contact information from existing customers and potential customers. Send out newsletters or promotional emails with details about the business, upcoming tours, offers, discounts and other interesting facts.
5. Host Events: Organize events like cave exploration days, educational seminars and fun activities to promote your business. Invite local press and influencers to the event so they can share their experience on social media which will help you reach a wider audience.