1. Develop Loyalty Programs – Loyalty programs are a great way to encourage customers to return to your restaurant by offering rewards with each visit or purchase. You could offer discounts, free items, or even just points for purchases that can be redeemed for items or discounts.
2. Get Involved with Local Events – Participating in local events can help you tap into a larger market and attract potential customers who may not have heard of your restaurant yet. Consider sponsoring an event, offering free samples of your pizza, or participating in community fundraisers.
3. Utilize Social Media – Social media is a great way to engage with potential customers and keep them informed about your restaurant. Set up pages on major social networks, such as Facebook, Twitter, and Instagram, and post regularly to promote specials or new menu items.
4. Leverage Targeted Ads – Take advantage of targeted advertising that can be used to reach the right customer with the right ad. You could use Google or social network ads to target potential customers in your area and increase brand awareness.
5. Utilize Influencers – Get influencers on board to help spread the word about your pizza-by-the-slice restaurant. Find relevant influencers who have a large audience that aligns with your target demographic and invite them to visit your restaurant or try out some of your pizza.