1. Offer an introductory archery class: Offering a free introductory archery class is a great way to show potential customers the basics of shooting a bow and arrow and introduce them to your business. You can promote this through local media or word of mouth, as well as through flyers and posters in the community.
2. Create a social media presence: Creating a strong social media presence on various platforms like Facebook, Twitter, Instagram and YouTube is a great way to market your business. Developing an audience and engaging them with content will help you reach more potential customers and keep your current ones engaged.
3. Offer discounts and deals: Offering discounts and package deals for archery classes or a specific number of rounds of shooting can be an effective way to incentivize customers to come in and visit your business. This will increase overall sales as well as promote customer loyalty.
4. Become involved in the community: Participating in charity events, sponsoring local teams and getting involved in other community activities will increase brand recognition and help your business become more visible.
5. Create a rewards program: Offering customers a rewards program for coming back to your archery range is an excellent way to increase customer loyalty and encourage repeat visits. You can offer discounts on rentals or lessons, special events or giveaways, and other similar rewards.