1. Rely on Social Media – Leverage the power of social media (Facebook, Twitter, Instagram) to promote your caricature business. Utilize these platforms to post eye-catching visuals of you and your artwork, share interesting stories behind your work, and engage with potential customers.
2. Reach Out to Local Businesses – Reach out to local businesses, such as restaurants, bars, and retail stores, offering your services for free or at a discounted rate in exchange for the business featuring your work on their walls or counters.
3. Offer Special Discounts – Create special offers and discounts for your customers. This can be anything from a percentage off their caricature or free delivery with a certain number of purchases.
4. Leverage the Power of Word-of-Mouth – Ask satisfied customers to share their experiences with family and friends, post reviews on social media, or write blog posts about your services.
5. Join Artistic Communities – Join art exhibitions, attend artist meetups and conventions, or join online artistic communities where you can showcase your work, connect with fellow artists, and promote your business. You could also collaborate with other artists to offer discounts to customers who purchase two caricatures from different artists.