1. Use Social Media – Leverage the power of social media platforms like LinkedIn, Facebook, Twitter and Instagram to spread awareness about your recruiting business and gain more clients. You can also use influencer marketing on these platforms to reach a wider audience.
2. Make Use of Online Job Boards – Take advantage of the free job boards such as Indeed, CareerBuilder and SimplyHired to gain more visibility for your recruitment agency. You can also post paid job postings on these websites to improve your chances of finding better quality applicants.
3. Networking Events – Attend career fairs and recruitment industry events to meet potential clients and candidates. You can also build relationships with other recruiters from the same profession as this could prove invaluable when sourcing for candidates.
4. Re-Targeting Ads – Create re-targeting ads that display different versions of your recruiting business’s website or services on the websites of visitors who have previously visited your website. This helps to remind prospective clients of the services you offer and encourages them to hire you for their recruitment needs.
5. Offer Unique Services – Stand out from the competition by offering unique services such as career coaching, resume building and job search assistance that can help potential clients find the best-suited job for them. Furthermore, by helping your clients find the right job you are also adding value to your recruitment services.