1. Determine the type of instruments you will sell – guitars, woodwinds, strings, pianos or all of them.
2. Research available suppliers and negotiate purchase prices.
3. Find a suitable location for your store considering size, visibility, parking availability, etc.
4. Obtain necessary permits and licenses for your business.
5. Purchase furniture, equipment, lighting and other supplies for the store.
6. Develop a pricing structure that meets the needs of both you and your customers.
7. Invest in advertising to promote your store and drive sales.
8. Create a website to increase your presence in the market.
9. Hire staff who are knowledgeable and passionate about music and instruments.
10. Design an inventory tracking system so you know what products are available at any given time.
11. Set up a customer loyalty program to reward repeat customers for their patronage.
12. Put in place a customer service policy to make sure customers are always satisfied.
13. Establish relationships with music schools, churches, and other local institutions.
14. Track your expenses and revenue to understand the performance of your store.