1. Research the market: Learn as much as you can about parasailing businesses both in your area and nationwide, including regulations, safety standards, customer demographics and competition.
2. Develop a business plan: Outline all elements of your business from marketing to accounting and financials.
3. Obtain business licenses and permits: Check with your local municipality for specific requirements, then apply for all appropriate licenses and permits as needed.
4. Find a location: Look for a spot near water that is safe and easily accessible to parasailers of all ages and rent or purchase the necessary space.
5. Purchase parasailing equipment: Shop for the best quality parasailers, tow lines and boats that are safe and reliable for your customers.
6. Hire qualified staff: Recruit a team of experienced, certified parasailing instructors to teach classes and provide customer service at your business.
7. Create a marketing plan: Develop a comprehensive marketing strategy to promote your business and reach potential customers.
8. Set prices: Decide how much you will charge for parasailing services, classes and rental equipment.
9. Create policies and procedures: Draft an operations manual that outlines customer safety protocols, customer service guidelines and other rules of operation.
10. Launch your business: Once all of the above steps are completed, you are ready to open for business!