Pros:
1. Low startup costs – Since webinars are hosted online, the start-up cost is much lower than other types of businesses. You will need a reliable computer, good internet connection, and a microphone for audio. There may be some additional costs such as software, but the cost is significantly lower than a bricks and mortar business.
2. Reach – With webinars, you can reach people all over the world with just one event. This makes it much more cost effective to market your business as you are able to connect with many customers at once without having to travel or arrange for physical meetings.
3. Flexibility – You have a lot of control over when and where you hold your webinars, so this makes it much easier to fit them into your schedule. It also gives you the opportunity to customize the content according to the audience or topic that you are presenting on.
Cons:
1. Technical difficulties – There is always the risk of technical difficulties when hosting a webinar, which can lead to delays and frustrated attendees. You will need to be prepared for any issues that may arise before, during, or after the webinar.
2. Limited engagement – With webinars, it can be difficult to really engage with your audience and build a connection. This can make it hard to keep their attention and make sure they are getting the most out of the webinar.
3. Time constraints – With webinars, you have to stick to a strict timeline in order to get through all the material you want to cover. This can be difficult if you are not prepared, as it can be easy to run out of time before you finish.